That's not the way it works. The big corps do not want to be associated with toxic content. Nike does not want their shoes appearing below a swastika or a video of a white power rally.
Im gonna be honest, I live my web experience layered with adblockers, I dont even know when last I have seen an ad online. But I dont see how this is terribly hard to innovate. I dont think Elon is so dumb than to just let it a free for all. But I can think of plenty of ways to improve twitter, both from an advertising perspective and from sorting content out.
You forget that Tesla is probably the biggest investor in AI tech on earth right now. Lots of clever software that can sort content by category.
I'm not so sure, I think many problems are inherent in the platform. Any kind of move towards more freedom of speech will probably make more of a toxic pit.
I dont think the problem is freedom of speech. I think the problem is how we promote certain speech. The fact that there are mechanisms to elevate tweets, but not mechanisms to deflate them should show you that the Twitter gods really care for engagement over quality.
I have no idea if Musk will improve it, but I do think there is a lot you can do to improve it.
It reached a point where it was going to be - the big advertisers all threatened to pull their revenue if they didn't sort their content out. Youtube reacted and banned or demonetarised tons of big channels. Why do you think stuff like Infowars got chucked out? Not to mention youtube is a far simpler platform to fit traditional advertising in that twitter is.
I've no idea how you could turn enough profit from twitter - certainly not to justify $44B.
Twitter already pulls a profit of about $3B a year. Not great, not terrible.
Just cutting the fat could get it into decent profit territory.
Again, no idea if he is capable of making any success out of it, but I dont think its as long stretch as many make it out to be