about the word 'folks'. Lately I seem to be noticing the word 'folks' used every time someone, particularly in politics, refers to individuals and groups in general. I've noticed it more so in American media, but it seems to be spreading to Canadian media too. I have a few questions about this new or resurgent phenomenon:
1) Am I actually noticing an increase in the use of 'folks', or is it merely confirmation bias?
2) Assuming the word is becoming more popular, what is the reason? Is it an attempt to sound more 'folksy' or 'down-to-earth'?
3) Assuming the word is becoming more popular, what do you think about it? Is it merely an evolution of language, or would you rather see the words 'people', 'citizens', 'individuals', 'Canadians/Americans,etc.,' used instead?